Our verdict
FluentCRM and EspoCRM are both full-suite tools for restaurants. On our independent rubric, FluentCRM scores 4.1/5 versus 4.0/5 for EspoCRM. Choose FluentCRM if you're WordPress site owners replacing Mailchimp/ActiveCampaign with a flat-fee, self-hosted stack or Course creators and membership sites (deep LMS and membership plugin integrations); choose EspoCRM if you're Small-to-mid-size teams wanting a clean, modern open-source CRM or Privacy-first organizations hosting data on their own infrastructure.
Side-by-side comparison
| Metric | FluentCRM | EspoCRM |
|---|---|---|
| Editorial score | 4.1/5 | 4.0/5 |
| G2 rating | — | 4.6/5 (23) |
| Capterra rating | — | — |
| Starting price | $129/year (1 site; listed at $103/year with current 20% discount) | Free (self-hosted core) |
| Free tier | ||
| Free trial | ||
| Integrations | 22 · WooCommerce, Easy Digital Downloads, SureCart… | 7 · Outlook (paid extension), Google Calendar/Contacts (paid extension), Mailchimp (paid extension)… |
| Best for | WordPress site owners replacing Mailchimp/ActiveCampaign with a flat-fee, self-hosted stack, Course creators and membership sites (deep LMS and membership plugin integrations), Agencies managing email automation across many client sites | Small-to-mid-size teams wanting a clean, modern open-source CRM, Privacy-first organizations hosting data on their own infrastructure, Developers who need an extensible, AGPLv3 codebase |
| Category | full-suite | full-suite |
| Founded | 2020 | 2014 |
| HQ | — | Chernivtsi, Ukraine |
A teal check marks the stronger option on each measurable row. Ratings are sourced from G2/Capterra with attribution on each listing.
FluentCRM
- 80,000+ active installations — most-deployed self-hosted WordPress CRM
- Unlimited contacts and email sends on flat annual pricing
- Free core plugin covers campaigns, automation, and contact management
- Deep e-commerce, LMS, and membership plugin integrations
- Email-marketing-centric — no traditional sales deal pipeline
- WordPress-only; unusable outside a WordPress site
- Email deliverability depends on your own SMTP/sending service
EspoCRM
- Modern, intuitive UI that is faster to adopt than legacy open-source CRMs
- Actively maintained with regular releases
- Free core covers contacts, pipeline, email campaigns, and support cases
- Highly customisable with Entity Manager without touching code
- Advanced reporting, BPM, quoting, and invoicing require paid one-time per-instance extensions
- Extension costs can add up for feature-complete self-hosted deployments
- G2 review base is small (23 reviews)
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