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FluentCRM

FluentCRM is a self-hosted email marketing automation and CRM plugin for WordPress by WPManageNinja, storing unlimited contacts, campaigns, and automation funnels in your own WordPress database. With 80,000+ active installations it is the most widely deployed WordPress-native CRM, aimed at small businesses, creators, and agencies replacing SaaS tools like Mailchimp or ActiveCampaign.

4.1/5(249 reviews)full-suite$129/year (1 site; listed at $103/year with current 20% discount)

Our verdict

Last verified Aug 25, 2026

Largest install base of any WordPress-native CRM (80k+ active installs, 4.8/5 on WordPress.org), flat transparent pricing with unlimited contacts, and 45+ real integrations — moderated by its marketing-automation focus, which lacks a classic sales deal pipeline.

Rating
4.1/5
249 reviews
Users
0
Verified users
Starting at
$129/year (1 site; listed at $103/year with current 20% discount)
freemium (free core plugin; Pro annual license: 1 site $129/yr, 5 sites $249/yr, 50 sites $499/yr — current promo $103/$199/$399); unlimited contacts and emails on all tiers
Category
full-suite
Market segment

Key Features

Unlimited contacts and email campaigns
360° contact overview with purchase and activity history
Visual marketing automation funnels
Email sequences and drip campaigns
Contact segmentation via tags and lists
Email builder with dynamic content
Campaign analytics and advanced reports
Built-in opt-in forms
REST API and developer hooks
GDPR-friendly: fully self-hosted, no external SaaS

Pros & cons

Pros

  • 80,000+ active installations — most-deployed self-hosted WordPress CRM
  • Unlimited contacts and email sends on flat annual pricing
  • Free core plugin covers campaigns, automation, and contact management
  • Deep e-commerce, LMS, and membership plugin integrations
  • Actively maintained (v3.1.13 released August 2026)

Cons

  • Email-marketing-centric — no traditional sales deal pipeline
  • WordPress-only; unusable outside a WordPress site
  • Email deliverability depends on your own SMTP/sending service

Detailed Information

No information available for Inventory Tracking Methods.

Best For

WordPress site owners replacing Mailchimp/ActiveCampaign with a flat-fee, self-hosted stackCourse creators and membership sites (deep LMS and membership plugin integrations)Agencies managing email automation across many client sites

Not ideal for

Sales teams needing a classic deal-pipeline CRM with opportunity trackingTeams not running WordPress

Integrations

WooCommerce
Easy Digital Downloads
SureCart
LearnDash
LifterLMS
LearnPress
TutorLMS
MemberPress
Paid Memberships Pro
Restrict Content Pro
BuddyBoss
Fluent Forms
Elementor
Divi
Beaver Builder
Zapier
Pabbly
WP Fusion
Uncanny Automator
AffiliateWP
ThriveCart
FluentSMTP

Frequently Asked Questions

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0 verified users

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Additional Information

Category
full-suite
Price Range
Free core; Pro from $129/year
Pricing Model
freemium (free core plugin; Pro annual license: 1 site $129/yr, 5 sites $249/yr, 50 sites $499/yr — current promo $103/$199/$399); unlimited contacts and emails on all tiers

Company

Founded
2020